Posts

Showing posts from February, 2018

Adventures with R - Facebook Ads (Part 3)

Now that we have set up the required packages and authentications in Facebook, it is time to go to work in R !! RStudio is the programming interface that I used. For ease of use, I go to Tools --> Global Options --> Appearance. I used Sky as my RStudio theme, Lucida console, font size 11 and Idle Fingers as my Editor theme. It gives a neutral black background and the fonts (comments, code, etc) is much more clearer to see First part of the code - working directory and packages (All R code is in blue so that it easy to differentiate in the blog) getwd() setwd("<Use your own folder directory structure here") #install.packages("httr") library(httr) library(dplyr) library(devtools) #devtools::install_github('Rdatatable/data.table') library(data.table) #install.packages("cardcorp/fbRads") library(fbRads) library(rlist) library(RODBC) library(stringr) The next is a two step process. Step 1 - One time to get the authe